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Monday
Jun252012

« "Living the Dream," a Tribute to Seth Killian »

OzHadou has written a fantastic tribute to Seth Killian, highlighting why the former face of Capcom's fighting games was so effective at getting the public to care about them. The feature covers Seth's history in the FGC before Capcom, and discusses what made him such a genuine, successful PR person during the post-Street Fighter 4 era. Check out an excerpt below, and click here for the full article!

 

 

Seth took to his role with gusto. I can’t think of anyone else in video game public relations (PR) that ever came across as genuine as Seth did. When Seth spoke you immediately knew that he understood the games, the people that played the games, and that he cared greatly about both. Seth had the knowledge and experience to hold his own in analytical discussions about the games, but also the wide-eyed passion to sell the wonder of fighting games to the wider gaming community.

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